Discounts & Benefits

Scott’s View: The Greatest Contributions Deserve the Greatest Reward

Scott Higgins

The value of your participation in WeSalute is growing. We’re excited to announce the addition of over 100 new free WeSalute and paid WeSalute+ offers to our WeSalute marketplace. These new offers include savings on everyday shopping and entertainment, plus other great benefits. You can access these new savings today by signing into your WeSalute+ account today.

In his address to Congress on April 16, 1945, President Harry Truman said, "Our debt to the heroic men and valiant women in the service of our country can never be repaid. They have earned our undying gratitude. America will never forget their sacrifices."

Truman was right. The debt America owes our veterans and active duty servicemembers, as well as their families, can never be repaid. But it doesn’t hurt to try.

As you see, we recently announced our new uniform, a shift from Veterans Advantage to WeSalute. We did this to better reflect our core mission: to salute veterans and active-duty servicemembers and their family members for their service.

With these new offers, we want to help “pay down the debt” of your service, and recognize the sacrifices that you and your families made and continue to make for the benefit of others, both on the battlefield and at home.

In doing so, we honor the special strength of character that you and your families brought to your military service, and the spirit of service you continue to bring to your communities. The greatest sacrifice is service to friends and country, and the greatest sacrifice deserves the greatest reward. For your sacrifice, we salute you.

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Scott's View

From Our Member Community

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Military & Veterans Life

Cover Story: How & Why WeSalute Was Founded 25 Years Ago

WeSalute founders Scott and Lin Higgins have spent a lifetime in the military community, from Scott’s combat service in Vietnam and the service of Lin’s father in WWII, to serving families and veterans through the creation of memorials and parades as part of charitable and government initiatives. It was this lifetime of service that led them to establish WeSalute, originally founded as Veterans Advantage, and to continue giving back.

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