About WeSalute
founded as Veterans Advantage PBC
Rewards for the Greater Military Community
Founded in 2000 by Vietnam Veteran Scott Higgins and his spouse, Lin, WeSalute (founded as Veterans Advantage PBC) creates new, exclusive benefits and discounts for you as an active duty, retired military, veteran, guard, reservist, or immediate family member. For over 25 years, WeSalute has issued a secure military ID, providing you with a safe way to redeem your military discounts.
We advocate for A Real Thank You® for your service from top retailers, travel industry leaders, and trusted service providers. As a member of our community, we honor you with savings through our WeSalute Marketplace and provide you with the support you need through our Military and Veteran Life resources, our Jobs & Career Networks, social media platforms, blog and customer support.
You can always get in touch with us at 866-838-2774.
From Our Member Community
WeSalute Awards
CelebVet: Dick Van Dyke
“I'm looking for work if anybody has,” joked the now 100-year-old comedian and entertainer Dick Van Dyke. Best known for his iconic roles in films like Mary Poppins and Chitty Chitty Bang Bang, and the classic television series The Dick Van Dyke Show, the beloved actor has officially joined the centenarian club. Van Dyke celebrated his 100th birthday on December 13, a milestone marked not by a lavish Hollywood gala, but in true Van Dyke fashion: with a low-key day at home watching Jeopardy! reruns with his wife, Arlene Silver.
Discounts & Benefits
WeSalute Review: Your 2025 Holiday Travel Guide on How to Save More and Stress Less on Your Getaway
The holiday season is officially in full swing. While the golden rule of travel is usually "book early," we know that military & veteran life doesn't always adhere to a strict schedule. If you are just now finalizing your plans for Hanukkah, Christmas, or New Year's, don't panic. Preparation is still the key to a stress-free vacation, and even at this late stage, knowing where to look can lead to significant savings.
Discounts & Benefits
Connecting When It Matters Most: Your Two Weeks to Make Memories
As the calendar flips closer to the end of the year, we enter what I always consider the most critical two weeks for connection. This run-up to the holidays — from mid-December right through Christmas and New Year’s — is when the impulse to connect with friends, family, and loved ones becomes a necessity. For the military community, whose lives are defined by separation, these are the moments you simply can't miss.
Military & Veterans Life
4 Battlefields & Museums to Honor American Veterans | Travels with Darley
Veterans Day, observed each year on November 11, honors the brave men and women who have served in the United States Armed Forces.
Empowering you with deeper respect, recognition, and rewards.
Respect.
Your personal information will always be safe.
We respect your rights to privacy and will always protect your identity when you redeem our benefits. With your WeSalute+ ID Card, you never have to show sensitive documents to redeem benefits.
Recognition.
Your sacrifices deserve to be honored.
We increase public recognition of military members, veterans, nurses, first responders, medical professionals, government employees, teachers, and students. Through our advocacy, we promote and honor your contributions to keeping our society safe, healthy, and thriving.
Rewards.
You serve our communities, we protect your wallet.
We create deeper benefits and savings that extend A Real Thank You™ to those who serve. Our exclusive savings from leading travel providers and your favorite name-brand retailers are easy to redeem year-round, with no blackout dates.