About WeSalute
founded as Veterans Advantage PBC
Rewards for the Greater Military Community
Founded in 2000 by Vietnam Veteran Scott Higgins and his spouse, Lin, WeSalute (founded as Veterans Advantage PBC) creates new, exclusive benefits and discounts for you as an active duty, retired military, veteran, guard, reservist, or immediate family member. For over 25 years, WeSalute has issued a secure military ID, providing you with a safe way to redeem your military discounts.
We advocate for A Real Thank You® for your service from top retailers, travel industry leaders, and trusted service providers. As a member of our community, we honor you with savings through our WeSalute Marketplace and provide you with the support you need through our Military and Veteran Life resources, our Jobs & Career Networks, social media platforms, blog and customer support.
You can always get in touch with us at 866-838-2774.
From Our Member Community
Discounts & Benefits
A Real Thank You is Here for the Nursing Community!
We want the nursing community to know that we see you. You work twelve-hour shifts that often turn into fourteen. You make split-second decisions that save lives. When doctors aren’t available, families look to you for answers. You are the constant presence when people are at their most vulnerable — providing not just medical care, but comfort, advocacy, and hope.
WeSalute Awards
Scott's View: Military Mindset, Championship Results: Mike Macdonald’s Path to the Super Bowl
Before the Seattle Seahawks hoisted the Lombardi Trophy, WeSalute was proud to profile Coach Mike Macdonald and the deep-rooted military values that define his leadership. As the son of a West Point graduate, Mike grew up with a front-row seat to the discipline and dedication required of our nation's leaders. This upbringing has clearly translated to the gridiron, where he has infused the Seahawks with a culture of strategic precision and relentless resilience. Our early look at his "VetFamily" roots proved to be a foreshadowing of the championship success that follows when military principles are applied at the highest levels of professional sports.
Military & Veterans Life
Cover Story: The Ultimate Sacrifice of Staff Sgt. Michael H. Ollis
From the streets of New Dorp to the rugged terrain of Afghanistan, U.S. Army Staff Sgt. Michael H. Ollis embodied the ultimate definition of "selfless service." Now, more than 12 years after his final act of valor, the Staten Island native is being recognized with the nation’s highest military decoration: the Medal of Honor.
Military & Veterans Life
A Century of Honor: Black History Month and the Tuskegee Legacy
Each February, we mark a profound milestone in the American story. This year signifies exactly 100 years since the inception of what we now know as Black History Month. What began as a visionary effort to recognize the integral role of African Americans in our national narrative has evolved over a century into a pillar of reflection, gratitude, and military honor.
Respect, Recognition, and Rewards®
Respect.
Your personal information will always be safe.
We respect your rights to privacy and will always protect your identity when you redeem our benefits. With your WeSalute+ ID Card, you never have to show sensitive documents to redeem benefits.
Recognition.
Your sacrifices deserve to be honored.
We increase public recognition of military members, veterans, nurses, first responders, medical professionals, government employees, teachers, and students. Through our advocacy, we promote and honor your contributions to keeping our society safe, healthy, and thriving.
Rewards.
You serve our communities, we protect your wallet.
We create deeper benefits and savings that extend A Real Thank You™ to those who serve. Our exclusive savings from leading travel providers and your favorite name-brand retailers are easy to redeem year-round, with no blackout dates.