About WeSalute
founded as Veterans Advantage PBC
Rewards for All Who Serve Our Nation & Communities
Founded in 2000 by Vietnam Veteran Scott Higgins and his spouse, Lin, WeSalute (founded as Veterans Advantage PBC) creates new, premium benefits and discounts for those who dedicate their lives to serving others. Whether you are active duty, retired military, a veteran, guard, reservist, or an immediate family member — or serve our communities as a nurse, medical professional, educator, first responder, public servant, or student — WeSalute is built for you. For over 25 years, WeSalute has issued a secure ID card, providing a safe, privacy-protected way to verify your service and redeem premium discounts without sharing sensitive documents.
We advocate for A Real Thank You® for your service from top retailers, leading brands, and trusted service providers. As a member of our community, you gain access to thousands of daily savings through our WeSalute Marketplace, plus the all-new WeSalute Travel — our private booking platform featuring Travel Cash gifts, wholesale rates, and deep savings on hotels, rental cars, luxury cruises, and vacation packages. We also support you every step of the way through our community life resources, Jobs & Career Network, social media platforms, blog, and dedicated customer support.
You can always get in touch with us at 866-838-2774.
From Our Member Community
Discounts & Benefits
WeSalute Review: Your 2026 Buyer’s Guide to WeSalute’s Apple Military Discount
You might be asking yourself: "Does Apple have a military discount?" The answer is a resounding yes! Since 2004, we have partnered directly with Apple to honor your service with exclusive savings on the world's most iconic technology. As a WeSalute+ Member, you gain access to our private online Apple store where your discounts are automatically applied to the latest gear.
Military & Veterans News
VA Dedicates First National Cemetery in Nevada
The Department of Veterans Affairs (VA) has officially held a dedication ceremony for Nevada’s first national cemetery in Elko, establishing a dedicated local resting place for rural veterans and their families.
WeSalute Awards
25 Years Later: Honoring the Bravery, Sacrifice, and Enduring Legacy of 9/11 Leaders and Veterans
Twenty-five years ago today, our nation was irrevocably changed. The morning of September 11, 2001, stands as one of the darkest days in American history, testing our resolve, our unity, and our spirit. Yet amid the unfathomable tragedy at the World Trade Center, the Pentagon, and Shanksville, Pennsylvania, ordinary men and women—first responders, service members, and everyday citizens—demonstrated extraordinary bravery.
Discounts & Benefits
Understanding Your VA Disability Compensation Benefits and How to File in 2026
Navigating military transition or managing long-term service-connected injuries can feel overwhelming, but securing the benefits you earned should never be a mystery. VA Disability Compensation provides monthly, tax-free financial support to Veterans who became sick or injured while serving in the military, or whose existing conditions were worsened by active service. This guide breaks down everything you need to know about eligibility, current pay adjustments, the PACT Act, and the step-by-step process to file a successful claim.
Respect, Recognition, and Rewards®
Respect.
Your personal information will always be safe.
We respect your rights to privacy and will always protect your identity when you redeem our benefits. With your WeSalute+ ID Card, you never have to show sensitive documents to redeem benefits.
Recognition.
Your sacrifices deserve to be honored.
We increase public recognition of military members, veterans, nurses, first responders, medical professionals, civil servants teachers, and students. Through our advocacy, we promote and honor your contributions to keeping our society safe, healthy, and thriving.
Rewards.
You serve our communities, we protect your wallet.
We create deeper benefits and savings that extend A Real Thank You™ to those who serve. Our exclusive savings from leading travel providers and your favorite name-brand retailers are easy to redeem year-round, with no blackout dates.