Ariat International was founded on technology and innovation, with the goal of making the highest-quality footwear and apparel for the world's top equestrians and workers. Partnering with world-class biomechanical research groups, Ariat develops advanced technologies to deliver products that outperform in a variety of demanding environments, from the equestrian arena to the toughest job sites.
This focus on performance, durability, and resilience resonates deeply with the values of our nation's heroes. In recognition of their service, Ariat proudly offers a 10% discount to active-duty military, veterans, retirees, and first responders. It is a gesture of gratitude, providing those who serve with access to gear that is built to meet the same high standards they live by every day.
Ariat's dedication to providing reliable, high-performance gear offers practical and valuable support for the demanding lives of service members and first responders. This focus on durable, quality equipment is a genuine expression of gratitude that corresponds with WeSalute's commitment to honoring those who serve.