Why is WeSalute a Public Benefit Corporation (PBC)?

WeSalute (founded as Veterans Advantage PBC) team

As a Registered Public Benefit Corporation (PBC), WeSalute (founded as Veterans Advantage) is recognized for its socially responsible mission. We are proud to be acknowledged for the work we do to honor those who serve our communities and our country, and their families through financial empowerment, community support and education.

Because we are a PBC WeSalute operates with enhanced accountability based on its socially-responsible mission, placing its positive impact on those we serve as its chief obligation. This powerful structure aligns the company’s obligations perfectly with its social mission, and is the same approach that drives innovative companies like Anthropic, the developer of Claude, and Open AI.

For over 25 years, with the help of our Board of Advisors, WeSalute has dedicated itself to enhancing the lifestyles of those who serve. Today, we are proud to extend that same level of world-class support, advocacy, and financial empowerment to a broader community of heroes and their families, supporting them from the first day of their service to their well-earned retirement.

From Our Member Community

Scott Higgens Discounts & Benefits Strategic Mobility: Maximizing the "ROI" of Your Service In today’s highly mobile society, your service should translate into a tangible "affordability superpower." At WeSalute, we focus on high-impact areas where members see a massive return on investment, specifically through strategic travel and relocation services. Our mission as a Public Benefit Corporation is to negotiate private, high-value deals — like those with Delta Vacations and Montway Auto Transport — that “free” sites simply cannot access.

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